BTS S20

Client : Samsung

Challenge

How to create a teasing operation with Twitter's most engaged community?

Answer

For the release of the Samsung Galaxy x BTS Collector pack, heaven created a hacking operation on twitter: for 7 days, clues were hidden in Samsung's tweets and were relayed by the BTS Army France, one of the most active communities on social media. Along with a TikTok dance challenge, fans' excitement was at its’ peak and engagement has never been so high on Samsung's tweets.

Discover other cases

BTS S20

Client : Samsung

Challenge

How to create a teasing operation with Twitter's most engaged community?

Answer

For the release of the Samsung Galaxy x BTS Collector pack, heaven created a hacking operation on twitter: for 7 days, clues were hidden in Samsung's tweets and were relayed by the BTS Army France, one of the most active communities on social media. Along with a TikTok dance challenge, fans' excitement was at its’ peak and engagement has never been so high on Samsung's tweets.

Discover other cases

Discover more :

heaven social — heaven influence — heaven digital studio — heaven media — heaven consulting

We’d love to work with you
and your team

25, rue Notre-Dame-des-Victoires
75002 Paris

+33 (0)1 75 77 63 00

Do you have a brief for us ?
Call Oussama at : +33 (0)6 68 46 65 07
Or send her an email at : [email protected]

Want to apply ? [email protected]

heaven a obtenu un index global de 82/100 en 2022 :

Indicateur écart de rémunérations : 40

Indicateur écart de taux d'augmentations individuelles : 25

Indicateur retour de congés maternité : non calculable

Indicateur hautes rémunérations: 5

We’d love to work with you and your team

Discover more :

heaven social — heaven influence — heaven digital studio — heaven media — heaven consulting

heaven is part of Hopscotch Group

FB IG TW SH VI
made in 2021 with social distancing spirit

heaven a obtenu un index global de 82/100 :

Indicateur écart de rémunérations : 40

Indicateur écart de taux d'augmentations individuelles : 25

Indicateur retour de congés maternité : non calculable

Indicateur hautes rémunérations: 5

heaven is part of Hopscotch Group